The Old College Try
By Laura Lorber
Wall Street Journal, WSJ.com
A flood of new entrepreneurs find it often pays to go back to school.
Jordan Holt needed a business plan. So he went back to school.
A technician for a military contractor in Yuma, Ariz., Mr. Holt launched a side business last year, servicing and repairing generators - and quickly realized he would need to write up a formal plan if he ever wanted to borrow money for equipment. But after doing some online research, putting together a plan "looked complicated and overwhelming," he says.
He decided to get help he needed from a business-plan development course at Arizona Western College in Yuma. "I was able to take everything in my head and put it down on paper," says Mr. Holt, a 29-year-old-ex-Marine. "I truly think it could work."
As more newcomers like Mr. Holt take up entrepreneurship, community colleges are helping them along by offering more courses that teach ins and outs of running a company. Along with classes on preparing plans and judging the feasibility of a business, schools offer training in everything from management to marketing. Many colleges also offer business incubators and networking events, where students can rub shoulders with local owners.
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